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Portillo has introduced new packaging to honor America 250 anniversary, available for a limited time at participating locations.
The company is offering its classic hot dog in a redesigned bag as part of the commemorative rollout. Customers can access the special packaging at select restaurants while supplies last. Details surrounding the longevity of the promotion and its potential expansion to additional outlets have not been disclosed.
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Portillo's previously launched its limited edition Char'diniera Dog, a spicy, cheesy, char-grilled hot dog, offered for a limited period starting June 30. The company has also expanded its footprint in Texas with a new restaurant opening in Schertz. Both moves are part of Portillo's ongoing efforts to introduce new products and reach additional markets.