Trump Media partners with Crypto.com to launch largest CRO-focused treasury
Trump Media and Technology Group, the owner of Truth Social, announced a strategic partnership with Crypto.com and Yorkville Acquisition to establish Trump Media Group CRO Strategy, a new digital asset treasury company.
The entity will focus on accumulating Cronos (CRO), the native token of the Cronos blockchain, developed by Crypto.com, reports Cointelegraph.
This move highlights Trump Media’s growing ambitions in the crypto sector as it seeks to diversify its business model beyond social media. By leveraging the partnership, the company aims to create a strong foundation for its role in the digital asset ecosystem and expand its market presence globally.
Building a $6.42 billion CRO-focused treasury
According to the official announcement, Trump Media Group CRO Strategy plans to build a $6.42 billion treasury, combining several funding sources to achieve its goal. The financing includes $1 billion in CRO tokens, $420 million in cash and warrants, and a $5 billion credit line provided by a Yorkville affiliate. If successful, this would make CRO Strategy the largest publicly traded CRO treasury and potentially establish the highest digital asset treasury-to-market-cap ratio ever recorded.
The initiative underscores the growing importance of tokenized treasuries, aiming to strengthen liquidity and position Cronos as a competitive force in the crypto markets.
Lock-up terms and long-term strategy
To ensure stability and investor confidence, the partners agreed to a mandatory one-year lock-up period for all founding shareholdings and granted warrants. After the initial year, an additional three-year restrictive release schedule will gradually unlock holdings to maintain controlled growth and avoid sudden market disruptions. This structure signals a long-term strategic commitment by Trump Media, Crypto.com, and Yorkville to support CRO accumulation and enhance its ecosystem value. The combined efforts aim to accelerate adoption, attract institutional investors, and position the company as a pioneer in crypto-backed treasury models.
Recently we wrote that the United Arab Emirates (UAE) reportedly holds 6,300 BTC worth around $700 million, according to blockchain analytics firm Arkham Intelligence.
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