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PubMatic announces partnership with AdWanted Connected TV World Summit in London
PubMatic has revealed a new partnership with AdWanted's Connected TV World Summit taking place in London.
The event is recognized as a leading forum for industry leaders involved in the transition from traditional broadcasting to streaming platforms. This collaboration is expected to bring together stakeholders navigating the rapidly evolving media landscape. Details regarding the partnership's scope and planned initiatives have not been disclosed.
The PubMatic-AdWanted partnership highlights the increasingly strategic role of advanced technology and premium inventory packages in the media landscape—a progression reflected in recent industry moves, such as PubMatic’s deep AI integration to simplify buy-side and sell-side consolidation. The company’s focus on enhancing value for advertisers was further demonstrated when it unveiled a World Cup auction package for premium CTV inventory, emphasizing the growing importance of targeted solutions as digital advertising evolves.
This material may contain third-party opinions, none of the data and information on this webpage constitutes investment advice according to our Disclaimer. While we adhere to strict Editorial Integrity, this post may contain references to products from our partners.
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