Culvers boosts digital order growth 35 percent with Amplitude platform

Culvers boosts digital order growth 35 percent with Amplitude platform
Amplitude fuels Culvers online surge

Amplitude announced that Culvers increased its online orders by 35 percent year over year by adopting its user analytics platform.

Culvers used Amplitude to track customer behavior, identify friction points in the online ordering process, and implement improvements based on data insights. This strategic move allowed the restaurant chain to capitalize on digital ordering trends and enhance the guest experience on its online platforms.

Culvers’ digital transformation with Amplitude is part of a broader trend toward data-driven innovation in the restaurant sector. Such advances are further illustrated by Amplitude's notable improvements in AI analytics capabilities, with its Global Agent achieving a sevenfold increase in success rate over just six months, as previously detailed in Amplitude AI analytics success rate jumps 7x in six months. Recognition of Amplitude’s impact on both technology and entrepreneurship is also evident from its role in the All-Star Pitch Competition, where Hamilton Perkins emerged as the winner, as reported in Amplitude celebrates Hamilton Perkins win at All-Star Pitch.

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