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8X8 warns organizations that failing to connect visibility and communication across distributed teams is creating measurable customer experience liability.
The company argues that frontline teams, who frequently interact with customers, often operate without the valuable context support teams have. This lack of alignment and full visibility is becoming a critical issue for businesses striving to maintain high-quality customer service in complex, multi-team environments.
8X8 recently announced plans to showcase its contact center and customer experience technologies at the upcoming Channel Expo. The company has also introduced native AI tools to automate CRM updates, aiming for faster resolution times and reduced workloads for support agents, according to a previous product launch. These efforts reflect ongoing investments in technologies that address operational gaps for frontline and support teams.