Sturm, Ruger & Company, Inc. promotes Ruger-5.7 pistol for 5.7 Day shooting events

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Olga Shendetskaya

08.05.2026

Sturm, Ruger & Company, Inc. promotes Ruger-5.7 pistol for 5.7 Day shooting events — Sturm, Ruger launches 5.7 Day push

Sturm, Ruger & Company, Inc. is leveraging 5.7 Day to encourage increased activity at shooting ranges, spotlighting its Ruger-5.7 pistol as the firearm of choice for enthusiasts.

The company’s initiative coincides with a broader marketing effort aimed at firearm users looking for new range experiences and product options. Details are being clarified.

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Ruger has recently focused on product updates, announcing the return of its 10/22 Takedown models with an updated lineup. The company also introduced the LCP MAX featuring a new Magpul EHG grip frame, highlighting improvements in ergonomics. These moves reflect Ruger's ongoing attention to expanding and refreshing its product catalog.

This material may contain third-party opinions, none of the data and information on this webpage constitutes investment advice according to our Disclaimer. While we adhere to strict Editorial Integrity, this post may contain references to products from our partners.

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