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Build-A-Bear Workshop is set to expand its lineup with the launch of Berry and Cherry from Lloromannic, available exclusively at its stores. The new collection can be paired with Spooky Webs featuring official Cinnamoroll and an online-exclusive Starry Sky set starring Hello Kitty.
The collection goes live in the U.K. at 12 a.m. BT on 8/27 and in the U.S. at 10 a.m. Customers are encouraged to sign up for reminders as demand is expected to be high. Details about the partnership and future releases are expected soon.
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Build-A-Bear Workshop has recently expanded its limited-edition offerings, including the release of a Fresno Night Crawler plush aimed at collectors and younger buyers. The company also brought back the Pumpkin Pal Teddy for a seasonal vault release. These launches reflect an ongoing strategy of tapping into niche fandoms and nostalgia-driven demand.