Bearemy returns as Build-A-Bear Workshop unveils special 30th anniversary edition

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Mykhailo Ihnatenko

27.10.2026

Bearemy returns as Build-A-Bear Workshop unveils special 30th anniversary edition — Build-A-Bear unveils Bearemy return

Build-A-Bear Workshop has released Bearemy, its iconic mascot, from the Build-A-Bear Vault to begin celebrations of the company’s 30th anniversary year.

Customers can customize and purchase their own Bearemy both in stores and online as part of the anniversary initiative. The mascot first appeared in 1999 and remains a central figure in the company’s branding.

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