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8X8 has introduced new geo-routing and call blocking features to its product lineup, allowing users to route calls by area code and block unwanted numbers directly without submitting a ticket.
The new tools can be accessed through the 8X8 App Store, giving customers greater autonomy in managing their call flow.
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Earlier this year, 8X8 named Jamie Snaddon as chief strategy officer and Nerea Gandarias as EMEA managing director, both stepping into their roles immediately as announced in a company update. In a separate development, consolidating 34 UK truck dealer sites to a single platform with MotusDAF led to abandoned calls falling from 20 percent to 5 percent, according to recent figures. The company continues to expand its service offerings alongside these operational changes.