ServiceNow stock price forecast: $97 support in focus as NOW slides 3.83%

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Servicenow drops 3.83% to $99.34 today

Highlights

ABN Amro Investment Solutions increased its ServiceNow stake significantly in Q4, reflecting growing institutional interest in the stock.
ServiceNow reported 19%–22% year-over-year revenue growth, reaffirmed a 2030 $30 billion subscription target, but cited margin pressure and deal delays.
Technical signals indicate overbought short-term conditions, with price likely to consolidate in the $97.00–$104.50 range as downside risk prevails.

Institutional inflows and AI deals offset margin disappointment

ABN Amro Investment Solutions disclosed a significant increase in its position in ServiceNow, Inc., adding 271,535 shares during the fourth quarter to reach a total of 333,075 shares. ServiceNow announced new AI partnerships with Experian, Accenture, FedEx Dataworks, and Boomi, as several AI projects moved into production deployment, expanding potential client adoption. The company's Q1 2026 earnings report detailed 19%–22% year-over-year revenue growth along with a margin miss and deal delays in the Middle East, while ServiceNow reaffirmed its goal of reaching $30 billion in subscription revenue by 2030, supported by acquisitions and product strategy expansion, though price action has remained under broader selling pressure.

Mixed momentum and overbought signals as selling intensifies

The price of NOW currently stands at $99.34, which is above the SMA-20 at $92.19 and the SMA-50 at $98.65, but remains below the long-term SMA-200 at $143.56. The Ichimoku Kijun (D1) sits at $97.21, offering immediate support just below current levels. Momentum indicators are mixed: the daily MACD and ADX are neutral; RSI is relatively strong at 60.15, but both the Stoch RSI and CCI signal overbought conditions, implying risk of a near-term pullback. Bull/Bear Power (BBP) also points to overbought levels, and today’s trading reflects high volatility with a moderate gap down at the open and pricing now near the low end of the day’s $98.17–$101.52 range. Divergences are evident between oscillators and trend signals, as overbought readings coincide with the session's sharp retreat, highlighting that intraday selling is beginning to challenge prior bullish momentum.

Sideways trade likely amid low rebound odds and persistent volatility

Over the next five trading days, NOW is expected to consolidate within a volatility band between $97.00 and $104.50. The probability of a price rebound is low, estimated at less than 20%, making further downside more likely. The baseline scenario calls for continued sideways action in this corridor with ongoing intraday volatility. A break above $104.50 would indicate renewed upward momentum, while a move below $97.00 could trigger additional declines as macro and technical pressures persist.

Viktoras Karapetjanc, expert at Traders Union, notes strong institutional interest in ServiceNow, with ABN Amro increasing its stake and new AI deployments expected to drive future adoption. He sees fundamentals as solid despite earnings volatility and a near-term margin miss, while price action reflects broader market pressure. The analyst points to ongoing macro and technical uncertainty but maintains a constructive bias based on AI growth and long-term revenue targets. "Momentum is at risk short term, but robust institutional backing and AI-driven expansion give me confidence for the medium term if support at $97.00 holds," Karapetjanc says.

Earlier, analysts noted that despite ServiceNow's business growth and new AI partnerships, mixed technical signals and overbought conditions pointed to persistent downside risk and limited trend commitment. Current developments, including increased institutional investment and production-level AI deployments, reinforce this cautious stance, with further declines possible if support at $97.00 fails to hold.

Source of Data: NOW Price Analysis by TU

The analysis is based on a proprietary model combining technical, on-chain, and expert data. Not investment advice. See methodology

The information is based on forecasts and does not constitute investment advice or a guarantee of future results. Market conditions may change. See our Disclaimer and Editorial Integrity for details.