EC Markets joins forces with Liverpool FC in major global partnership
EC Markets, a leading Forex and CFD broker, has announced a strategic global partnership with Liverpool Football Club of the English Premier League. This agreement marks a significant milestone in the company’s international growth strategy and solidifies its position among the elite of global financial services, opening up new opportunities to engage with a global audience.
- Chosen by 3 200+ local traders in the last 3 months.
- Traders earn on average 12% more per month vs other brokers.
Headquartered in London, EC Markets operates with a clear mission: to deliver a world-class trading experience rooted in trust and innovation. This philosophy aligns seamlessly with the values of Liverpool FC—growth, determination, and excellence—qualities that have driven the club’s success both on and off the pitch.
Partnership insights and key collaboration elements
“We are absolutely thrilled to partner with Liverpool FC, a club with a rich history and truly global reach,” said Matthew Smith, CEO and Chairman of EC Markets. “We look forward to a successful and mutually beneficial relationship as we embark on this journey with a club that so perfectly embodies the spirit of excellence and perseverance.”
Ben Latty, Commercial Director at Liverpool FC, added: “We seek partners who share our passion, ambition, and commitment to innovation, and we are proud to welcome EC Markets to the Liverpool family.”
The signing ceremony was held at the iconic Anfield Stadium and featured an appearance by club legend Ian Rush. Under the terms of the agreement, EC Markets becomes the Official Global Partner of Liverpool FC, gaining pitch-side advertising, digital rights, and access to club assets—including player participation and co-branded marketing campaigns.
Impact and long-term vision
With hundreds of millions of fans worldwide, the partnership with Liverpool FC provides EC Markets with a unique platform to attract new clients and strengthen its global market presence. The company also emphasizes its dedication to client support, offering traders access to essential tools and professional expertise.
Together, EC Markets and Liverpool FC aim to set a new standard of excellence—uniting the passion of football with the precision and reliability of global finance.
Earlier, EC Markets opened an office in Mauritius as part of its global expansion strategy.
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