PubMatic features AI-powered agentic advertising at MAD//Fest event

PubMatic features AI-powered agentic advertising at MAD//Fest event
PubMatic brings AI to MAD//Fest

PubMatic is set to participate in MAD//Fest next week, where the company will host its own PubMatic Pizzeria for attendees.

The event will feature networking opportunities, fresh pizza, and discussions with the PubMatic team, focused on how AI and agentic advertising solutions can support programmatic buying needs. Attendees are encouraged to connect with PubMatic to learn more about advancements in digital advertising and industry trends. Details on registration are available via the provided link.

PubMatic has recently announced new CTV partnerships with Channel4 and Sony Pictures at Cannes Lions, expanding its digital video strategy, according to a previous report. The company also introduced AgenticOS and Activate at a WPP event in Tokyo, highlighting AI-driven solutions for advertisers and agencies in Japan, as detailed in an earlier article. These initiatives follow PubMatic’s ongoing focus on AI and programmatic advertising.

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