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PubMatic is set to engage with global advertisers at ChinaJoy by offering its business lounge as a hub for exploring monetization and mobile growth opportunities.
The company’s regional and global leadership team will be present to discuss AI-driven innovation in the advertising sector and new avenues to unlock incremental revenue. PubMatic aims to connect with industry leaders and showcase its latest advancements in ad technology at the event.
PubMatic recently announced new connected TV partnerships with Channel4 and Sony Pictures at Cannes Lions, expanding its digital video strategy at the event. In Tokyo, the company introduced AgenticOS and Activate, two AI-powered ad solutions for advertisers and agencies during a WPP showcase. These developments highlight PubMatic’s ongoing focus on technology-driven advertising solutions in international markets.