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Agentic AI reduces complexity and enables teams to excel, PubMatic claims
PubMatic introduces AgenticOS, an AI-driven solution designed to transform how media campaigns are executed.
According to Harry Tong at PubMatic, the adoption of Agentic AI is not only altering campaign processes but also shifting the focus of buyers by freeing teams from operational complexity. The company encourages businesses to connect and explore what AI-powered execution can unlock in their workflow.
PubMatic recently sent its Japan team to the Game Future Summit to drive discussions on app monetization and mobile programmatic advertising. The company also released a study indicating that co-viewers in APAC recall brands 53 percent better than solo viewers. These efforts add context to PubMatic’s ongoing push into automated and AI-powered ad solutions.
This material may contain third-party opinions, none of the data and information on this webpage constitutes investment advice according to our Disclaimer. While we adhere to strict Editorial Integrity, this post may contain references to products from our partners.
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