Coinbase-backed payments protocol x402 is expanding its role in AI commerce with the launch of Agentic.market, a platform designed to help AI agents find and use compatible digital services. The rollout adds a storefront and integration layer to a protocol that already lets agents make internet payments with stablecoins.
Highlights
- Coinbase-backed x402 launched Agentic.market, a platform enabling humans and AI agents to access thousands of services without API keys, featuring integrated discovery and transaction tools.
- The x402 protocol, launched by Coinbase in May 2025, enables AI agents to transact online with stablecoins via the HTTP 402 Payment Required code, driving adoption in digital commerce.
- Industry backers including Google, Microsoft, Amazon Web Services, American Express, Mastercard, Visa, and others have expressed intent to support and govern the x402 Foundation.
Marketplace rollout and platform functions
As reported by Cointelegraph, Coinbase product lead Nick Prince says Agentic.market is built to give humans and AI agents access to thousands of services without requiring API keys. In posts and a video on X on Monday, he describes the platform as a storefront for discovering, comparing and using x402 services, with examples including CoinGecko, Google Flights and X.Prince says the marketplace includes a web interface for people to browse and assess services, alongside a programming layer that lets AI agents search, filter and integrate new capabilities autonomously at runtime without human involvement. He adds that the platform gives agents service-specific “skills,” or code on how to use a service, plus a wallet that enables them to buy and sell services.
He says hundreds of thousands of AI agents have already transacted hundreds of millions in volume, but users have relied on fragmented sources and word-of-mouth to find compatible services. The new marketplace is intended to centralize discovery and make those services easier to access through the x402 ecosystem.
Industry backing and broader commerce push
The x402 protocol, launched by Coinbase in May 2025, uses the rarely used HTTP status code 402 Payment Required as the basis for a system that allows AI agents to make online payments with stablecoins. Support for the protocol has been growing as more companies position AI to play a larger role in digital commerce.Earlier this month, Google, Microsoft and Amazon Web Services backed the creation of the x402 Foundation to govern the protocol. American Express, Mastercard, Visa, Cloudflare, Shopify, Stripe, Circle, Base, Polygon Labs, the Solana Foundation, Thirdweb and KakaoPay also expressed initial intent and support for the foundation.
Coinbase CEO Brian Armstrong says there will be more AI agents transacting online than humans very soon. That view aligns with comments from Circle CEO Jeremy Allaire, who said in January that billions of AI agents will be transacting on blockchains within three to five years.
U.S. crypto adoption and bitcoin market positioning were the focus of our earlier coverage, noting a March rebound in retail participation back to mid-2025 levels after February’s drop. We also highlighted renewed institutional demand via bitcoin ETF inflows alongside a still-cautious outlook for bitcoin’s end-2026 price, even as BTC remains the core holding for most crypto investors.
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