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OLO positions itself as an early adopter of artificial intelligence, emphasizing years of AI integration into its operations.
Jo Lambert, Chief Operating Officer at OLO, outlined the company's approach to distinguishing meaningful AI breakthroughs from hype, highlighting how the platform leverages AI to enhance product capabilities and deliver business value. Building on its established AI use, OLO is preparing to unveil further developments designed to strengthen competitive positioning and deliver on market expectations. The company aims to provide customers with greater transparency around upcoming AI-powered features.
OLO has recently focused on expanding digital loyalty initiatives for its restaurant partners. The company supported bb.q Chicken in doubling loyalty membership to 200,000 in under 10 months and increasing check averages by 18 percent, according to a previous report. OLO also enabled Nekter Juice Bar to boost loyalty memberships by up to 70 percent after a seamless platform transition, as detailed in another article. These cases highlight the platform’s role in driving measurable outcomes for clients.